Media Buyer/Planner Job at Lopez Negrete Communications, Houston, TX

dEw2Mk1rL1hSUmcxcTJGTU1GU3VkNjZQVnc9PQ==
  • Lopez Negrete Communications
  • Houston, TX

Job Description

Job Description

Media Planner & Buyer— Bilingual / Multicultural (English/Spanish)

Location: Role is onsite in Houston, Texas

Lopez Negrete Communications is seeking a Media Planner & Buyer to develop and execute integrated media strategies. This role supports multicultural and bilingual campaigns across traditional platforms, ensuring efficient buys, strong performance, and impactful reach.

Key Responsibilities

  • Build strategic media plans aligned to client goals, targeting Texas DMAs and multicultural audiences
  • Recommend channel mix across TV, radio, OOH
  • Negotiate with vendors and manage IOs, budgets, flighting, and added value
  • Oversee trafficking, creative rotations, and campaign pacing
  • Monitor performance, optimize mid-flight, and provide post-campaign insights and reporting
  • Collaborate cross-functionally with account, creative, and analytics teams

Qualifications

  • 4–7+ years in media planning and/or buying (agency or in-house)
  • Experience buying and planning Texas markets and working with bilingual/multicultural audiences
  • Strong knowledge of media KPIs
  • Bilingual English/Spanish a MUST.

Great opportunity for a strategic + detail-driven media professional passionate about multicultural marketing .

Job Tags

Similar Jobs

Wellstar Health Systems, Inc.

Infusion Pharmacist (Columbia County) Job at Wellstar Health Systems, Inc.

 ...Work Shift Day (United States of America) Job Summary: The Pharmacist is responsible for appropriate, evidence based, medication use...  ...: Minimum 2 years in Pharmacy as a pharmacy technician, intern and/or pharmacist Preferred \nRequired Minimum Skills: Join... 

U.S. Navy

RETAIL SERVICES SPECIALIST Job at U.S. Navy

 ...laundry facilities. QUALIFICATIONS AND REQUIREMENTS ~ U.S. citizen or equivalent ~ High school graduate or equivalent ~17 years of age or older PAY AND BENEFITS From the day you start, youll receive: Competitive salary Potential to earn a bonus... 

Kalitta Charters II

Aviation Maintenance Supervisor Job at Kalitta Charters II

 ...manufacturers maintenance requirements. Monitor work assignments to guarantee timely completion...  ...and Boeing 737 NG aircraft Previous airline or MRO supervisory experience. Training...  ...(CVG) There is no ability to work from home There will be no relocation package for... 

DriveLine Solutions & Compliance

Owner Operator Truck Driver Job at DriveLine Solutions & Compliance

 ...Owner Operators for flatbed and specialized heavy haul freight. We haul everything from sweet potatoes to rocket ships across all 4...  ...most keep assigned trailer Safety Bonus: $3,000/year per truck possible No accidents/claims, 1 safety meeting/quarter, $1... 

Panelmatic Inc.

Document Control Specialist Job at Panelmatic Inc.

 ...Job Description Job Description Prepare and submit final documentation packages (Data Books/Quality Data Packages/IOMs) which include...  ...submitting documents through customer web portals or document control systems. Coordinate and submit monthly reports to each...